District 6250       Club 2690 
June 1, 1919
Club Information

Welcome to our Club!


Rotary Opens Opportunities

We meet In Person
Thursdays at 12:00 AM
200 Jay Street
Parking Radisson Hotel
LaCrosse, WI
United States of America
We will have ZOOM Meetings every Thursday at Noon until further notice.
Home Page Stories
2020 Rotary Al’s Musky Challenge - Day #4
The Monster of Vermilion “The Rotary Musky"
Thursday 8-6-20  (delayed update)
Hello Rotarians, this is Al Louis. Stand by for news!
I wore my Rotary polo Thursday night to honor Jennifer Jones and all the women of Rotary. Jennifer is a member of the Rotary Club of Windsor-Roseland, Ontario, Canada, and she has been nominated to become Rotary International’s president for 2022-23. This will make her the first woman to hold that office in the organization’s 115-year history!
And now, the rest of the story.
We had a late start. A.J., his wife Ashley, and their dog Avery (our good luck musky dog) stopped over to catch up on the news with Brenda and me. Finally, A.J. said, “It’s time to go! It’s already past 6pm.” As we went down to the docks, Ashley screamed, “The boat is sinking!” (A.J. had taken the boat plug out on the way over and forgot to put it back in during the launch. The only thing keeping the boat from sinking at the dock was the motor).
Well, you know what comes next, bailing water, for the next 45 minutes. Avery looked at us with a look that said “I’m not going out with you two clowns tonight. I’m staying home with the girls and hope to get some treats.” So, we were off, continuing our adventure without our lucky dog.
Heading out, I was thinking about Tuesday night’s shutout and that I was dedicating this night to our first female Rotary International president and all the women of Rotary. I hoped they wouldn’t hate me if we had back-to-back “skunks.”
The night started slowly. 7:10pm, we were fishing a spot where a few big ones had come from in the past, when out of nowhere a monster appears as A.J. is finishing a cast. He circles the lure and yells “big fish!” On the second turn, the fish disappears into the depths. 7:30pm becomes 8:00pm, then 8:30pm. We had cast our favorite locations and we were striking out.
I suggest a spot. A.J. said nothing and kept driving the boat. Had our luck run out? He stops the boat near a small rock outcropping in the middle of nowhere. I asked, “what are we doing.” He said, “Throw at the rock. What can it hurt?” I shrug my head knowing he has fished this lake since he was three. I’m not about to judge the guy who has put me on fish for 8 years and has been responsible for me catching 42 muskies in that time.
Shut up and cast, Al. 8:50pm. Cast #1 nothing. Cast #2 nothing. Cast #3, the last cast at the rock, I throw it deep, reeling it in with speed. My favorite little lure is coming in from left to right, alongside the boat now, I start my circling routine. I’m looking down and “BOOM!” The Monster Musky of all time drills my lure. I quickly set the hook as it takes off with my drag screaming. I try to hold it tight, I yell to A.J., “Help! I barely have it hooked.” He grabs the net, reaches and nets it face-first! (A musky fishing tip: Netting a musky face-first is to be avoided. If the hooks get caught on the outside of the net guess what happens? You could lose the fish.)  But for us, in this instance, it was the only choice.
History was made Thursday night. It was my fourth career 50” musky, the landmark length some call the “holy grail of muskies.” And, this one wasn’t just 50” long, this musky had a girth of almost 27” and would weigh in at an estimated 48.25 pounds.
Musky #3 will now be known as “THE ROTARY MUSKY!” Dedicated to the first woman to soon become our Rotary International President for the years 2022-23 and with her, all of the women of Rotary worldwide!
Stay tuned… heading out Tuesday 8/11 to chase more Monster Muskies!
We appreciate everyone’s support and please keep the donations coming! Pledge or donate here: https://rotarycluboflacrosse.org/page/al-s-musky-challenge/
Al's Musky Challenge, benefitting New Horizons Shelter and Outreach Centers, Inc. Mobile Meals of La Crosse Gateway Area Council, Boy Scouts of America La Crosse Public Education Foundation and Family & Children's Center.





2020 Rotary Al’s Musky Challenge - DAY #3 "The Night of the Skunk"

8-4-20 (delayed update)

A.J. and I left the docks later than usual, around 6 pm., with total confidence that I would be putting a fish in the net for a 3rd consecutive outing. Boy were we wrong! We motored all over the lake to many of our favorite spots that had produced muskies over the past 8 years. We made hundreds of casts using bucktails with blades, top water plugs, huge rubber lures and every other type of lure you could imagine. The result, two fishermen that were worn out and tired. As the clock struck 10pm we retired from the field of play,it was official, it was “the night of the skunk.” Vermilion had pitched a shutout.

Stay tuned...heading out Thursday 8/6 to chase more Monster Muskies!  UPDATE ON Day 4 coming!!!

Oktoberfest Fish
$1000 from one Oktoberfest Member!
Wearing a Cub's Jersey one pledge went from $250 to $500!!
Today - July 28th.....starts the 2020 Rotary Al Louis Musky Challenge to benefit five local charities (official start time: 4:30 PM)!   Al's wife Brenda (pictured) has been given a new nickname: she will be referred to during the rest of the trip as "The Masked Walleye Slayer" and will be rooting Al and Al's Musky fishing partner Andrew "A.J" Judnick on—and, of course, serenading them with Oktoberfest cheer—Prost!
Catch from 2019
Local Rotarian Launches Unique Fundraiser Benefiting Local Nonprofits:
Al’s Musky Challenge
La Crosse, WI – For one local Rotarian, landing a monster musky isn’t just about the thrill of the chase, it’s about giving back to our community. From July 26 through August 28th, for every musky Al Louis catches during a fishing trip at Lake Vermilion in Minnesota, he will be donating $100 to the Al’s Musky Challenge fundraiser. He is challenging fellow Rotarians and community members to pledge—or contribute a set amount—as well.
The fundraiser is benefiting local nonprofits, with Mobile Meals - Guardian Angel Fund; Gateway Area Council, BSA - Fall Cub Camp; La Crosse Public Education Foundation - Random Acts of Kindness; and Family and Children's Center - Chrome Book Project each receiving $1,000; and the New Horizons Shelter and Outreach Centers’ Stewards of Children Training program receiving the remaining amount. “One in 10 children are sexually abused before they turn 18 years old. That’s a horrifying statistic! The Stewards of Children program that New Horizons offers the community teaches people how to prevent, recognize, and react responsibly to child sexual abuse,” says Patty Nuttleman, Development Director at New Horizons Shelter and Outreach Centers, Inc.
To date, over $21,000 has already been pledged, and the Lake Havasu Rotary Club (of which Al is also a member) has agreed to match up to $1,000. Anyone donating $50 or more will receive a bronze Rotary Centennial coin.  Louis's goal was to raise $20,000.....he has now changed his goal to $40,000!!!   He has received $21,000 to date in checks and pledges.....and he hasn't even wet his line yet!!!  
“COVID-19 has forced many of these groups to either cancel or delay their annual fundraising events. Help us exceed our goal of raising $20,000 to help support these five important non-profits that play a vital role in serving the Coulee Region,” says Al Louis, owner of Designing Jewelers in downtown La Crosse and a four-year member of the Downtown Rotary Club of La Crosse.
Last year Al’s Musky Challenge raised $4,000 which benefitted the 2019 Diaper Drive for The Parenting Place.
Pledges per fish can be made by completing this Google Form with payment options and a one-time gift can be submitted online at https://app.donorview.com/GZwX9.  
Our club will have a ZOOM meeting again this week.  We will be sending you a browser link via email Thursday morning.  We will open at 11:30 and our meeting will start at Noon.  If you have an announcement you would like to make...please contact Andy Bakkum.    If you would like to have a guest attend, please let Andy know and YOU can forward your email link to them. 
Thanks to Sarah Arendt-Beyer you can now view past Zoom Rotary Meetings - she will post each week on our web site......LINK.
This Week at Rotary: 
Jon Steffes
Wings in the Wind: The Armistice Day Storm of 1940

When not hunting or fishing, Jon Steffes is an elementary teacher in La Crescent, Minnesota.  Besides teaching fourth grade and his involvement with summer athletic programs and the school’s foundation, Jon enjoys writing novels.  His second book is called Wings in the Wind:  The Armistice Day Storm of 1940.  Wings in the Wind uses Jon’s father as the main character, following Bob Steffes through the blizzard that killed dozens of duck hunters in the Mississippi River bottoms in November, 1940.  Jon will discuss the blizzard, Wings in the Wind, and his other works during the program.    LINK



Membership Grants - Rotary District 6250
Rotary District 6250 allocates $1,000 grants to five district clubs.  The first 5 clubs to recruit four or more new members between July 1 and April 30 were eligible for a $1000 grant for these new members to use for a project of their own.  These members must remain for 4 months for the club to be eligible.   Our club was the recipient of this grant in 2018-19 and 2019-20.  The new members were invited to a Zoom meeting to discuss the dispersement of the $2,000.
The guideline for the Membership Grant Program is for the new members to use the funds for a project(s) of their choosing.   
Recipients of the funds were:
New Horizon's Dart Program 

New Horizons Shelter and Outreach Centers, Inc. - Rita Carranz, Dart Victim Service Coordinator accepted a $500 check from Rotary President Tami Woods.

This was made possible through the Rotary District 6250 Membership Grant Program. New members of the Rotary Club of La Crosse were given $2,000 to be used for projects of their choosing.

Their Victims Service Coordinator with the Domestic Abuse Reduction Team (DART) provides intense case work and follow up to individuals and families who have experienced repeated domestic violence incidents. The DART program pairs an advocate with an officer of the La Crosse City Police Department.



Gateway Council Boy Scouts

Gateway Area Council, Boy Scouts of America - Rotarian Joe Carlson presents a check for $500 to Kevin Corkin, Development & Community Engagement Director.These funds will go towards kids that need a subsidy for camp this summer.  They are planning on moving forward with limited camps this summer in line with state and federal guidelines. 


New Horizon's Food Pantry

New Horizons Shelter and Outreach Centers, Inc. - Rotarian Patty Nuttleman presents a $500 check to Ann Kappauf, Executive Director of New Horizon's for their food pantry.  Their annual Postal Service Food Drive that usually contributed 6,000 pounds of food for their food pantry was cancelled due to the pandemic.



La Crosse Area Family YMCA - President Tami Woods presented Bill Soper, CEO of the La Crosse Area YMCA with a $500 check.  They suspended all membership dues through August, these funds will be used to pay for youth activities this summer. 


Community Information
Opportunities to Help
As the COVID-19 pandemic spreads uncertainty and hardship around the world and in our community, we as Rotarians have many opportunities to help others. 
Rotarians are people of action.   This is your opportunity to look over the following links to see how you best can help.  Every small gesture will be appreciated,  whether it is a monetary donation, a letter to a resident in a healthcare facility, a thank you to our essentials in the area, etc.
We have one Rotarian that we know of in a healthcare facility.  Rotarian Elmer and his wife Lil are at Bethany St. Joseph, 2501 Shelby Road, La Crosse, WI  54601.  Check your ClubRunner Membership App…. see if there is someone you might want to connect with and drop a note to.
(if you have another link you would like to share,
please sent it to rotarylax@charter.net)
The Brain Game

"The Brain Game" is a user-friendly educational guide which explains to parents why and how their child is learning and developing. Additionally, the book includes specific activities, songs, and suggested behaviors that parents can engage in to help foster their child's intellectual and social development. 

The Brain Game was born when the Director of the Wisconsin Council on Children and Families spoke to the Rotary Club of La Crosse, WI. She was excited to spread the word of new, cutting-edge research into early child brain development. More than ever before, scientists discovered that proper stimulation of children in the first three years could play a huge role in growing a healthy brain.

During this meeting we'll learn more about The Brain Game, along with some exciting new developments around it.  


Web Site Link

Thanks to all who supported iFeed 2019!




The iFeed day consists of two parts: Part 1) Teams will pack over 100,000 highly nutritious, vitamin-fortified soy-rice meals that will be shipped to Nicaragua to be feed malnourished children in schools and churches. Part 2) Food items collected from the hundreds of food drives held from September-November at many local businesses, churches, schools, etc will be brought to Logan High School where we’ll sort, count and then give to the La Crosse Hunger Task Force for distribution to all local food pantries. Items will also be flown to Puerto Rico to help Hurricane victims. Cash and food donations will be collected the day of the event!   iFeed Web Site



We would like to thank everyone who helped make our Holiday Program such a heart-warming and delightful event.  


Special thanks to our performers who shared their talent with us:  Miya and Leo Servais, Tessa, Annabelle and Roman Parrish, Maya Chilcote, Allie Schlicht and Nola Dienger Hanson, Madeline, Isabella and Sophia Masewicz, Inga Rottmann (our exchange student), Riley Horn and the Central High School Choir directed by Mike Esser.


Thank you to Dean Dickinson for organizing our Christmas Program, to Al Louis for the Hanukkah Reflection and Linda Zoerb for donating the poinsettias.
The Brain Game Board of Directors has exciting news!  They are launching an eBook version of The Brain Game at our Rotary International Booth in Atlanta!  They are also very close to having Amazon publish, store and distribute the hard hardcover English version and BuildFire to host the mobile app.  Kuddos to all involved in creating these exciting changes to The Brain Game.
The Brain Game is a book enhancing children's brain development, written and recommended by early childhood professionals. This resource was developed through the leadership of the Rotary Club of La Crosse and as part of this Rotary project given to parents of newborns at both local hospitals.  The books are also available in Spanish.
Reminder if you are traveling and visiting other Rotary Clubs....please make sure and pick up a banner and Brain Game Book to present. Great way to promote the Brain Game Project.
If you have any questions on the Brain Game Project, you can contact Jeanne Meyer, Administrator at 608-304-2971 or visit their web site.
ClubRunner Mobile App is now available for download! A great tool to stay connected with your club and fellow Rotarians.
The ClubRunner Mobile App is your key to connect to your ClubRunner website on the go! Completely, free to download and use, this app will let you access the key info you need while you're on the go. Password protected just like your website, the ClubRunner Mobile app is comprised of 3 main modules.You now will have the ability to view your member directory, view the articles posted to your website and locate the nearest club right from your iPhone or iPod, bringing you even closer to being able to connect, collaborate and communicate
To download the app from the Apple App Store or from Google Play, simply type in 'ClubRunner' in the search bar. Our mobile app is compatible with all versions of the iPhone, iPad and iPod Touch sets that have iOS 3.1 or later and with versions of Anrdoids that are 2.3.3 or better.
Click here for more information. Note the app is the one that has a blue background and has CR on it. It will give you easy access to all our member's contact information.
On the membership module you will need to make sure and sync to update the membership directory with our new members.
In the upper right hand corner you will see the circle/arrow sync icon  Arrow, arrows, backup, circle, sync icon


Rotary Club of La Crosse
P.O. Box 1914, La Crosse, WI  54602-1914
608-526-4491 (Phone and Fax)
Lyn Sheffer, Administrator


The La Crosse Brain Game
P.O. Box 384
La Crosse, WI 54602-0384
Kelly Krieg-Sigman, Administrator

Rotary Works Foundation
P.O. Box 1571, La Crosse, WI  54602-1571

Scott Herdeman,  Administrator

Rotary Club of La Crosse-After Hours
P.O. Box 1622
La Crosse, WI  54602-1622 


Dean Dickinson & Andy Bakkum
Aug 20, 2020
Paul Harris Presentations
Paul Harris Presentations

Dean Dickinson and Andy Bakkum will pay tribute to a host of generous La Crosse Rotary Club members with Paul Harris Fellow awards, about 25 to be specific.  Dean will give you the history and Andy made the rounds collecting pictures with the awardees.

Paul Harris Fellows

Continuing the legacy of our founder, the Paul Harris Fellow program recognizes individuals who contribute, or who have contributions made in their name, of $1,000 to The Rotary Foundation of Rotary International.

The honor was established in 1957 to show appreciation for contributions that support our Annual Fund, PolioPlus, or an approved Foundation grant.

Rotary started with the vision of one man —  Paul Harris

After setting up his law practice in Chicago, Harris gathered several business associates to discuss the idea of forming an organization for local professionals. He envisioned a place where professionals of diverse backgrounds could exchange ideas and form meaningful, lifelong friendships.

On 23 February 1905, Harris, Gustavus Loehr, Silvester Schiele, and Hiram Shorey gathered at Loehr’s office in Room 711 of the Unity Building in downtown Chicago. This was the first Rotary club meeting.

“I was sure that there must be many other young men who had come from farms and small villages to establish themselves in Chicago ... Why not bring them together? If others were longing for fellowship as I was, something would come of it.”

In February 1907, Harris was elected the third president of the Rotary Club of Chicago, a position he held until the fall of 1908. Toward the end of his club presidency, Harris worked to expand Rotary beyond Chicago. Some club members resisted, not wanting to take on the additional financial burden. But Harris persisted and by 1910 Rotary had expanded to several other major U.S. cities.

Harris died on 27 January 1947 in Chicago at age 78 after a prolonged illness.

His death prompted an outpouring of contributions from around the world and his name continues to evoke the passion and support of Rotarians and friends of Rotary.

Razia Jan
Aug 27, 2020
Razia's Ray of Hope Foundation
Beth Piggush
Sep 03, 2020
BIn-It-Fits Recycling
Sara Eskrich
Sep 17, 2020
Democracy Found
Katie Berkedal
Sep 24, 2020
Classification Talk
Ed Futa
Oct 08, 2020
Rotary Update with Ed Futa
Steve O'Malley
Jan 07, 2021
Classification Talk
Upcoming Events


Website Sponsors
Meeting Responsibilities
Duty Roster
Sergeant at Arms
Christians, Kenna
Passe, Nick
Carey, Diana
Registration Assistant
Dahlby, Earlamae
Haase, Ann
Program Chair
Palmberg, Rob
Duty Roster Coordinator
Rotarians in the News
Rasch, Lee
Club Executives & Directors
President Elect
President Elect Nominee
Past President
Rotary Works Foundation Liaison
Board Member
Board Member
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Club Administrator
Rotary Works Board Member
Rotary Works Board Member
Rotary Works Board Member
Rotary Works Board Member
Program Chair
Public Relations/Social Media
The Rotary Foundation
Youth Exchange Officer
Youth Protection Officer
Youth Exchange Counselor
Youth Exchange Counselor
Youth Exchange Counselor
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